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2012年3月29日 星期四

智慧型手機牽動時尚圈行銷戰 - 聯合新聞網

小遊戲 - Google 新聞
Google 新聞
智慧型手機牽動時尚圈行銷戰 - 聯合新聞網
Mar 29th 2012, 15:51

科技改變人們的生活,也牽動著流行圈的行銷戰,隨著智慧型手機3G上網、應用軟體 (APP)功能的日新月異,時尚圈也紛紛搶進,從一開始的手機直播時尚秀,到品牌陸續開發專屬APP程式,現在的民眾只要一機在手一個按鈕,無論是價格、線上試穿、小遊戲,或是世界流行趨勢也就全都就跟著走。

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